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Off to Ethiopia

by admin on January 7, 2012 · No Comments

I’m not a geographical scholar, so when our marketing coordinator Kirk told us about his upcoming trip to Ethiopia and Zambia, I had no idea if they were even close to each other. It seemed like an odd place to visit out of the blue, and I became fascinated by his reason for going. Kirk [...]

Our slides from Seattle School of Visual Concepts

by admin on December 12, 2011 · No Comments

We always upload our slides from SVC presentations up to Slideshare. But if you just want to zip through them, feel free to give them a whirl here. Give us a call if you want an audio overview. Social Media for B2B – Social3i – School of Visual Concepts Dec 7 2011 View more presentations [...]

How to Lose a Job in a Bad Economy – Tweets from Larsen Congressional Staffers Describe On-Job Drinking

by admin on December 9, 2011 · No Comments

The NW Daily Marker broke a story this week that has made national attention. The story recounted the drinking exploits of congressional staffers of Congressman Rick Larsen (D WA) and their unsavory work ethic at his office, in the efforts to create a December to Remember (#D2R twitter hashtag). On one hand, it is funny [...]

Climb the Social Business Hierarchy of Needs: LeWeb Keynote, 2011

by admin on December 8, 2011 · No Comments

It figures that the day we give an all-day workshop on B2B Social Marketing, Jeremiah Owyang posts his keynote presentation from LeWeb. What took us about 7 hours and 200 slides to explain, he can concisely get through in one keynote slot and 45 slides. It’s like the guy is a researcher and analyst for [...]

Headed Back to SVC Tomorrow

by admin on December 6, 2011 · No Comments

Tomorrow I’ll be down at the School of Visual Concepts, to teach a workshop on Social Media for B2B. Every quarter or so, the crew from Social3i goes down to SVC, thanks to the invitation of Larry Asher and Linda Hunt. It’s a great chance for us to dust off our case studies and examples, [...]

Because this is just too cool!

by admin on March 2, 2011 · No Comments

Social Media Sneak Peak into President Obama’s #SOTU Address

by admin on January 25, 2011 · No Comments

Using our bootstrapped social media monitoring and marketing tool, we looked at the # of mentions/posts where search term = ["republican" and "state of the union" or "stateoftheunion"], during the last 7-days. It looks like the Democrats have been pretty silent in their Social/PR preparation for the State of the Union. At least that is [...]